Maximise your Facebook page
Maximize Your Facebook page.
If you want people to visit your page, you have to give them a good reason. Finding ways to optimize your Facebook page is the key. Implement the following tips and you will be on track to building a powerful Facebook page.
- Use a Profile Picture
No one wants to see Facebook’s placeholder when they log onto your page. Use a profile picture. If you are the person behind the brand, don’t shy away from using your own picture. However, if you want to use a picture that speaks more to your brand, choose carefully. Logos are okay, but pictures work better to attract people to your page.
- Post Relevant Links
Links to relevant content on the internet is a great way to attract people to your page. If you run across something that would help your target audience, share it. You may genuinely help one of the people you target on the network but you can also generate comments from these posts.
- Use a Vanity URL
Brand your Facebook page even further by adding your name to the web address. Instead of www.facebook.com/a bunch of irrelevant numbers and letters, you could have a web address like this, www.facebook.com/yourbrand. Not only is this easier for your visitors, it is easier for them to remember and, therefore, share.
- Participate on a Regular Basis
Once you get your page going, make a habit of talking to your fans. Tell them what is going on with the brand and offer them special discounts, exclusive sales, and company news. If you get some comments about a post, make sure you reply to the content. The more you participate, the more they will participate. If your fans think you aren’t going to reply to their comments, they won’t comment at all.
- Engage Your Fans
Now that you know there are some people on Facebook that like your brand, find ways to get them engaged. What does that mean? You can offer prizes, set up contests, and free giveaways to those that generate the most buzz about your brand. Maybe they have to post a message on their stream to enter the contest. Whatever you do, think about how you can leverage the influence of your fans. Use them and reward them for their work!!!
Wow! Thank you! I always wanted to write in my site something like that. Can I take part of your post to my blog?